Prof. Hisham Attia, Ph.D
Philosophy guiding the collegeís efforts is that journalists
other communicators must understand the political, social, economic
and cultural force operating within society. For that reason, students acquire a background in humanities,
social and natural sciences, while preparing themselves for
careers in journalism and mass communication.
Students are exposed to the main courses, which form the history
of communication, and, in the meantime, they are made aware
of the role of computers in communication.
The courses in journalism, radio & TV and advertising is
professionally oriented to train the student in the skills
of writing and editing within the framework of ethics and
The college has up-to-date facilities and equipment for study
and practice in mass communication fields. These facilities
include networked computer labs, photography lab, digital
photography hardware and software and broadcast studios. The
College Library offers access to the latest electronic databases.
Field experience in journalism, advertising and public relations
/ information is part of graduation requirements. A total
of 150 credit hours are needed for graduation.
Relations & Advertising Department
and Advertising Department provides the students with the
science and art of dealing with people to build or improve
the image of any individual and organization.
and Advertising Department introduce the students to the field
of advertising and help them acquire the professional principles
and practices in P.R. and Advertising. The students study
specialized topics in P.R. and advertising, persuasion, research
methods, ads. design, P.R writing, marketing, planning, com.
campaigns and com. skills.
department helps the students to be qualified in the field
of Broadcasting (Radio & TV). Therefore, the students study specialized
subjects such as TV production, writing for radio &
TV, drama, criticism, visual com. ads. In electronic media,
educational and cultural programmes, variety programmes international
broadcasting and broadcasting journalism.
department prepares the students to be eligible for the broadcasting
tasks armed with the academic and practical knowledge in this
in this department study some challenging subjects in journalism.
They acquire the inclusive knowledge in the field. They study
newspaper and magazine layout, printing, news gathering
and editing, publication design, editorial writing, ads.
In print media, editorial techniques, graphics for print media,
journalism technology, news sources, research methods, magazine
journalism, news agencies and law and press. The students
practice the journalism work through the college magazine.